Emotion in general leads to transmission, and awe is quite a strong emotion…If I’ve just read this story that changes the way I understand the world and myself, I want to talk to others about what it means. I want to proselytize and share the feeling of awe. If you read the article and feel the same emotion, it will bring us closer together.
Dr. Jonah Berger in a New York Times column by John Tierney, published February 8, 2010
I think about this all the time.
(via dianakimball)(via dianakimball)
